Walk In Your Customers Shoes
November, 8 2024
Stop guessing: start seeing what your customers see
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From Buzzwords to Business
November, 4 2024
From Buzzwords to Business: Turning Strategy into Action
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Meaningfulness eats Personalization for Breakfast
March, 21 2024
The difference between personalized, relevant, and meaningful communication. Imagine your inbox for a moment. It's likely packed with personalized...
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Nya spelregler för email marknadsförare
January, 17 2024
När automatiserings-knappen blir en boomerang - Googles och Yahoos Svar på 'Spam-explosionen' Google och Yahoo har skruvat upp kraven för företag som...
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Innan du trycker på 'send'
December, 6 2023
Saker att tänka på innan du aktiverar din kundkommunikation. Vi pratar mycket om att företag behöver bli bättre på att vara meningsfulla i sin...
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"Zaplify - User of the month!"
December, 4 2023
Att göra sin hemläxa innan man tar 'kalla' kontakter...
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It's not about what you want to say...
November, 14 2023
It's about knowing what your customers need to hear!
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The road to success is under construction
October, 20 2023
Inspiration, metodik och värdefulla insikter!
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How customer-centric are you?
September, 29 2023
CMO's get awards, while their customers ignore the flood of e-mails
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When you say nothing at all...
September, 20 2023
AI-Enhanced Silence: A Business Communication Strategy
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