Exalt Networks

The Challenge – Improving Sales and Marketing Efficiency

Exalt Networks is a Swedish company specializing in secure network solutions, including network design, installation, and IT security. Without a structured sales and communication strategy, they struggled to streamline customer interactions, optimize sales, and support growth. To scale efficiently, they needed a CRM and marketing automation platform to manage customer relationships more effectively.

"With Homerun’s support, we got our new CRM and Marketing Automation platform up and running in just a few weeks. Their expertise and best practices provided us with a structured approach tailored to our needs, helping us build a solid foundation for future growth."— Nina Hamrin, Exalt Networks

The Solution

We worked closely with Exalt Networks to seamlessly implement HubSpot CRM and Marketing Automation. This included:

• Configuring and customizing HubSpot CRM to align with their sales and marketing needs.
• Providing training and best practices to help their team adopt the new tools effectively.
• Establishing workflows and automation to improve lead management and customer communication.
• Offering ongoing support, including guidance on managing events and entering new markets.

The Result

A structured and scalable system to support Exalt Networks' sales and marketing efforts. The implementation resulted in:

• A fully operational CRM and marketing automation platform, set up in just a few weeks.
• Improved sales and communication processes, providing better visibility and efficiency.
• A framework for marketing and managing events, positioning events as the primary lead generator.
• Better pipeline management, offering improved visibility into sales opportunities and forecasting.